Stop Asking AI Like It's Google (And Start Getting Real Answers)

Episode 4 May 29, 2026 00:12:16
Stop Asking AI Like It's Google (And Start Getting Real Answers)
Easy Business with Kromaite
Stop Asking AI Like It's Google (And Start Getting Real Answers)

May 29 2026 | 00:12:16

/

Show Notes

In Episode 4 of Easy Business with Kromaite, Marina gets real about learning to talk to AI tools—and why it's not as simple as typing a question into Google.

She shares her own process of going from bland, generic AI outputs to creating content that actually sounds human. You'll hear about her custom GPT system (yes, she uses two) that turns messy voice notes into polished posts without losing her voice.

Marina breaks down the three essential elements every prompt needs: who you are and who you're talking to, what you actually want, and what you don't want. She shows exactly how context changes everything by comparing vague prompts with detailed ones.

As AI gets smarter, the skill has shifted from writing perfect prompts to having real conversations—asking follow-up questions, iterating, and refining. If you've ever felt frustrated by generic AI responses, this episode gives you practical ways to fix that.

RESOURCES:

Ebook: "AI Helped. But I Still Had to Do the Thinking" → https://payhip.com/b/GZdxf

Stay smart, stay human, AI works for YOU!

View Full Transcript

Episode Transcript

1 00:00:00,110 --> 00:00:02,990 Welcome back to Easy Business with Kromaite. 2 00:00:03,470 --> 00:00:05,550 I'm your host, Marina Kromaite. 3 00:00:06,910 --> 00:00:09,789 Here we are at the episode four, still going. 4 00:00:10,190 --> 00:00:12,470 Honestly, I'm a little bit surprised by myself. 5 00:00:13,230 --> 00:00:15,630 So last episode I promised you this one. 6 00:00:16,670 --> 00:00:16,790 How 7 00:00:17,150 --> 00:00:18,829 to actually talk to AI? 8 00:00:19,870 --> 00:00:22,350 Because there is a real skill to it. 9 00:00:23,710 --> 00:00:25,390 Or there was. 10 00:00:26,30 --> 00:00:26,910 It's changed. 11 00:00:27,710 --> 00:00:29,390 But understanding it, 12 00:00:29,710 --> 00:00:32,350 still makes everything work 13 00:00:32,670 --> 00:00:33,70 better. 14 00:00:33,950 --> 00:00:37,70 And that's what we are talking about today. 15 00:00:38,670 --> 00:00:39,870 I'm going to share 16 00:00:40,270 --> 00:00:42,30 what actually worked for me, 17 00:00:43,30 --> 00:00:44,30 how I went from 18 00:00:44,590 --> 00:00:45,870 getting generic 19 00:00:46,750 --> 00:00:47,310 output 20 00:00:47,790 --> 00:00:50,430 to getting things that sounded like me, 21 00:00:52,350 --> 00:00:55,70 the lazy shortcut I found along the way 22 00:00:55,790 --> 00:00:56,350 because 23 00:00:56,670 --> 00:00:57,950 I am very lazy. 24 00:00:59,310 --> 00:01:01,630 And that turned out to be a feature actually. 25 00:01:03,710 --> 00:01:05,510 So here's what I actually did. 26 00:01:06,750 --> 00:01:09,870 I started asking AI to write posts for me. 27 00:01:11,470 --> 00:01:12,830 And social media 28 00:01:13,230 --> 00:01:13,870 mainly. 29 00:01:15,630 --> 00:01:16,390 And the first 30 00:01:16,709 --> 00:01:18,750 version was always okay. 31 00:01:19,310 --> 00:01:20,150 Not bad. 32 00:01:20,910 --> 00:01:22,270 But not really me. 33 00:01:23,630 --> 00:01:24,750 So I read it 34 00:01:25,270 --> 00:01:25,390 and 35 00:01:25,950 --> 00:01:28,590 I'll tell AI what I didn't like. 36 00:01:29,990 --> 00:01:31,510 Tell AI what I did like. 37 00:01:32,750 --> 00:01:34,910 And I asked it to try again 38 00:01:35,310 --> 00:01:36,910 and then again and again. 39 00:01:38,30 --> 00:01:39,310 And it got better. 40 00:01:40,30 --> 00:01:41,310 The next post 41 00:01:42,110 --> 00:01:43,69 less editing. 42 00:01:44,110 --> 00:01:45,950 The one after that even less. 43 00:01:46,670 --> 00:01:47,630 At some point, 44 00:01:47,630 --> 00:01:48,990 I'd ask for a post 45 00:01:49,390 --> 00:01:50,510 and barely touch it. 46 00:01:52,430 --> 00:01:54,750 But when I discovered custom 47 00:01:55,390 --> 00:01:56,270 GPTs. 48 00:01:56,950 --> 00:01:57,790 For those 49 00:01:58,430 --> 00:02:00,190 who haven't tried this yet, 50 00:02:00,670 --> 00:02:04,990 in ChatGPT, you can create your own version of GPT 51 00:02:05,310 --> 00:02:06,750 with a specific purpose. 52 00:02:07,710 --> 00:02:09,230 You write instructions 53 00:02:09,590 --> 00:02:11,230 of how it should behave. 54 00:02:12,270 --> 00:02:16,750 And this is the point that actually matters you can upload files. 55 00:02:18,430 --> 00:02:20,30 Your actual posts, 56 00:02:20,669 --> 00:02:21,710 the ones you liked 57 00:02:22,590 --> 00:02:23,430 real example 58 00:02:24,30 --> 00:02:24,910 of how you write. 59 00:02:26,110 --> 00:02:27,870 not generic instructions. 60 00:02:28,590 --> 00:02:30,790 Your actual stuff. 61 00:02:32,150 --> 00:02:34,389 And it learns from that. 62 00:02:35,870 --> 00:02:39,70 So I only wrote posts there, 63 00:02:39,550 --> 00:02:41,70 not in the regular chat, 64 00:02:41,470 --> 00:02:43,70 just in my custom one. 65 00:02:43,910 --> 00:02:45,230 And it was really good. 66 00:02:47,870 --> 00:02:48,750 But I'm lazy. 67 00:02:50,350 --> 00:02:54,350 Even when AI knows your voice, you still have to tell it 68 00:02:54,950 --> 00:02:56,190 what you want to say. 69 00:02:57,150 --> 00:02:59,950 And sometimes what I typed 70 00:03:00,430 --> 00:03:01,870 wasn't exactly clear. 71 00:03:02,830 --> 00:03:05,310 I just dumped whatever was in my head. 72 00:03:06,870 --> 00:03:09,389 So I built a second custom GPT. 73 00:03:10,190 --> 00:03:13,870 One that took my messy thoughts and turn them 74 00:03:14,430 --> 00:03:15,470 into a clean 75 00:03:15,790 --> 00:03:17,70 proper prompt 76 00:03:18,30 --> 00:03:20,990 that I'd copy and paste into the first one. 77 00:03:22,430 --> 00:03:24,430 Two custom GPTs 78 00:03:24,990 --> 00:03:27,310 My messy thoughts in the middle, 79 00:03:28,110 --> 00:03:29,630 very elegant system. 80 00:03:30,950 --> 00:03:31,550 And it worked. 81 00:03:32,910 --> 00:03:36,110 Until at some point the output 82 00:03:36,430 --> 00:03:37,590 just felt different, 83 00:03:38,190 --> 00:03:38,830 a bit off. 84 00:03:40,190 --> 00:03:41,790 The model has changed 85 00:03:42,350 --> 00:03:43,790 and the results 86 00:03:44,190 --> 00:03:45,230 changed with it. 87 00:03:45,950 --> 00:03:46,830 Not broken, 88 00:03:47,950 --> 00:03:50,110 just not quite the same anymore. 89 00:03:51,150 --> 00:03:53,310 So I switched to another tool. 90 00:03:53,710 --> 00:03:54,750 And then another, 91 00:03:55,270 --> 00:03:56,830 until I found one that worked 92 00:03:57,150 --> 00:03:57,630 again. 93 00:03:58,830 --> 00:04:04,350 That's just how it goes with the AI right now. You find something that works, you use it. 94 00:04:05,150 --> 00:04:06,750 And then when it shifts, 95 00:04:07,470 --> 00:04:07,950 you move 96 00:04:08,350 --> 00:04:08,590 on. 97 00:04:09,630 --> 00:04:10,750 Not a big deal. 98 00:04:12,510 --> 00:04:15,70 What I do is bring in 99 00:04:15,390 --> 00:04:18,29 the posts I liked from before, 100 00:04:18,430 --> 00:04:20,110 show them to the new tool, 101 00:04:20,670 --> 00:04:23,390 and say, write me something in this style. 102 00:04:24,430 --> 00:04:25,510 and we'd start fresh. 103 00:04:26,910 --> 00:04:28,110 That still works, 104 00:04:28,750 --> 00:04:29,310 always does. 105 00:04:31,310 --> 00:04:31,630 Okay, 106 00:04:32,270 --> 00:04:33,790 so what did 107 00:04:34,430 --> 00:04:35,470 all of that teach you? 108 00:04:37,70 --> 00:04:38,830 The thing that makes 109 00:04:39,390 --> 00:04:41,310 AI output actually useful, 110 00:04:41,630 --> 00:04:42,390 context. 111 00:04:43,470 --> 00:04:44,750 The more you give it, 112 00:04:45,310 --> 00:04:46,589 the better it does. 113 00:04:47,550 --> 00:04:48,830 That hasn't changed, 114 00:04:49,310 --> 00:04:51,470 even as tools got smarter. 115 00:04:52,990 --> 00:04:54,910 There is a simple way 116 00:04:55,230 --> 00:04:56,190 to think about it. 117 00:04:57,150 --> 00:04:59,150 Three things every time. 118 00:05:01,70 --> 00:05:02,110 Who you are 119 00:05:02,670 --> 00:05:04,390 and who you're talking to. 120 00:05:05,70 --> 00:05:07,870 Not just I have a coaching business. 121 00:05:08,190 --> 00:05:10,830 No, more like who's your client, 122 00:05:11,310 --> 00:05:12,950 what do they struggle with, 123 00:05:13,790 --> 00:05:15,950 what's the situation right now, 124 00:05:16,430 --> 00:05:17,430 the specific stuff. 125 00:05:18,950 --> 00:05:19,310 Well, 126 00:05:19,750 --> 00:05:21,630 what you actually want. 127 00:05:23,710 --> 00:05:25,470 Write this e-mail. 128 00:05:26,29 --> 00:05:29,470 Give me five ideas. Keep it under 129 00:05:30,430 --> 00:05:31,550 a hundred words. 130 00:05:32,430 --> 00:05:32,670 Be 131 00:05:32,990 --> 00:05:34,270 very specific. 132 00:05:38,750 --> 00:05:40,510 what you don't want. 133 00:05:41,310 --> 00:05:43,310 This one matters a lot. 134 00:05:44,110 --> 00:05:44,830 For example, 135 00:05:44,910 --> 00:05:48,150 no fluff, not too formal, not salesy. 136 00:05:49,950 --> 00:05:52,110 Don't use corporate language, 137 00:05:52,750 --> 00:05:54,589 whatever your limits are. 138 00:05:54,910 --> 00:05:55,430 Say them. 139 00:05:56,670 --> 00:05:57,470 Three things. 140 00:05:57,950 --> 00:05:58,430 That's it. 141 00:06:00,270 --> 00:06:04,190 Here's what the difference looks like in practice. 142 00:06:05,510 --> 00:06:07,990 Sales e-mail without context. 143 00:06:08,910 --> 00:06:09,470 Prompt. 144 00:06:10,190 --> 00:06:13,870 Write a sales e-mail for the coaching business. 145 00:06:14,830 --> 00:06:15,310 That's it. 146 00:06:16,70 --> 00:06:18,230 You'll get something technically fine. 147 00:06:19,310 --> 00:06:23,310 that sounds like every coaching e-mail ever written. 148 00:06:24,589 --> 00:06:26,190 Now, with the context, 149 00:06:26,830 --> 00:06:28,29 the prompt will be: 150 00:06:28,510 --> 00:06:31,390 I work with solo consultants 151 00:06:31,710 --> 00:06:33,390 who are overwhelmed 152 00:06:33,790 --> 00:06:35,510 by administrative work. 153 00:06:36,29 --> 00:06:38,70 This e-mail goes to 154 00:06:38,430 --> 00:06:39,150 someone 155 00:06:39,950 --> 00:06:42,710 who downloaded my free guide last week. 156 00:06:43,670 --> 00:06:44,830 They know me 157 00:06:45,150 --> 00:06:47,390 but they're not ready to buy. 158 00:06:48,710 --> 00:06:50,830 Three paragraphs max. 159 00:06:51,710 --> 00:06:54,190 Offer a free 20-minute call. 160 00:06:54,910 --> 00:06:56,750 Warm tone, not salesy. 161 00:06:59,150 --> 00:06:59,750 No hype. 162 00:07:01,630 --> 00:07:02,630 Same task, 163 00:07:03,70 --> 00:07:05,870 completely different results. You can even try 164 00:07:06,630 --> 00:07:08,830 on your own and see how it works. 165 00:07:09,430 --> 00:07:10,830 That's the best thing to do, 166 00:07:11,150 --> 00:07:14,870 to actually go ahead and check the tools and see how it works with 167 00:07:15,270 --> 00:07:16,350 different prompts. 168 00:07:16,870 --> 00:07:20,270 The other thing, content ideas without context 169 00:07:21,150 --> 00:07:24,710 Give me blog post ideas. That's it, right? 170 00:07:25,270 --> 00:07:26,350 But with context, 171 00:07:26,350 --> 00:07:33,550 it's gonna be I did bookkeeping for creative freelancers. Photographers, designers, writers 172 00:07:34,30 --> 00:07:34,870 who hate 173 00:07:35,230 --> 00:07:35,950 numbers. 174 00:07:36,590 --> 00:07:40,310 They are scared of taxes and usually disorganized. 175 00:07:41,390 --> 00:07:46,270 I want post ideas that make this feel less overwhelming. 176 00:07:47,150 --> 00:07:47,630 Real 177 00:07:48,990 --> 00:07:49,950 titles, 178 00:07:50,270 --> 00:07:52,590 not how to do your taxes. 179 00:07:53,70 --> 00:07:56,670 Something that sounds like an actual person wrote it. 180 00:07:58,110 --> 00:08:00,750 You are not hoping it guesses right. 181 00:08:01,950 --> 00:08:03,110 You are telling it 182 00:08:04,350 --> 00:08:06,510 what right looks like. 183 00:08:07,630 --> 00:08:08,510 One more thing. 184 00:08:09,390 --> 00:08:12,430 OpenAI actually has an official prompting guide, 185 00:08:13,70 --> 00:08:14,590 a cookbook, they call it. 186 00:08:15,510 --> 00:08:20,190 They even made a version, you can install directly into ChatGPT. 187 00:08:20,990 --> 00:08:23,70 Claude has the documentation 188 00:08:24,110 --> 00:08:24,350 too. 189 00:08:25,550 --> 00:08:26,510 These exist, 190 00:08:26,910 --> 00:08:28,110 they worth knowing about. 191 00:08:29,310 --> 00:08:32,870 But honestly, my shortcut is my simpler than any of 192 00:08:33,350 --> 00:08:33,510 that. 193 00:08:34,270 --> 00:08:37,230 After the first response, I just asked, 194 00:08:37,630 --> 00:08:41,230 what else would help me make this better? 195 00:08:42,110 --> 00:08:42,750 That's it. 196 00:08:43,950 --> 00:08:44,830 It tells me 197 00:08:45,470 --> 00:08:46,590 What is missing. 198 00:08:48,30 --> 00:08:49,230 I give it that. 199 00:08:49,550 --> 00:08:50,510 It gets better. 200 00:08:51,70 --> 00:08:52,429 Here's the honest question. 201 00:08:53,390 --> 00:08:55,429 Do you even need this anymore? 202 00:08:56,429 --> 00:08:59,710 AI has gotten so much better. I mean, really. 203 00:09:00,670 --> 00:09:01,630 What took 204 00:09:02,30 --> 00:09:04,190 careful prompting 2 years ago? 205 00:09:05,350 --> 00:09:06,350 Now it just 206 00:09:06,790 --> 00:09:07,550 figures out. 207 00:09:08,750 --> 00:09:10,350 You can be messier, 208 00:09:10,590 --> 00:09:14,110 less precise. It handles more on its own. 209 00:09:15,309 --> 00:09:16,750 So the skills 210 00:09:17,150 --> 00:09:17,230 have 211 00:09:17,870 --> 00:09:18,309 shifted. 212 00:09:19,309 --> 00:09:22,510 It's less about writing the perfect prompt 213 00:09:23,110 --> 00:09:26,309 and more about having a real conversation with it, 214 00:09:27,429 --> 00:09:29,309 asking follow-up questions, 215 00:09:30,390 --> 00:09:32,429 saying what's not working, 216 00:09:33,630 --> 00:09:34,270 telling it 217 00:09:34,710 --> 00:09:35,710 what you like. 218 00:09:37,630 --> 00:09:38,110 Iterating 219 00:09:39,630 --> 00:09:40,590 The custom 220 00:09:40,910 --> 00:09:44,30 GPTs, the gems in Gemini, 221 00:09:44,429 --> 00:09:46,30 The projects in Claude. 222 00:09:46,670 --> 00:09:49,150 These are all ways to do what 223 00:09:49,470 --> 00:09:50,830 I was doing manually. 224 00:09:51,470 --> 00:09:54,270 You set it up fast with your context, 225 00:09:54,590 --> 00:09:56,429 your examples, your rules, 226 00:09:56,990 --> 00:10:01,230 and then you don't have to explain yourself every single time. 227 00:10:02,30 --> 00:10:05,150 That's where the real time saving is. 228 00:10:06,470 --> 00:10:07,630 But the core thing, 229 00:10:08,510 --> 00:10:09,309 give it more, 230 00:10:10,230 --> 00:10:11,309 you get more back. 231 00:10:12,110 --> 00:10:12,670 That's 232 00:10:12,990 --> 00:10:13,870 still true. 233 00:10:15,870 --> 00:10:17,470 I think it always will be. 234 00:10:18,429 --> 00:10:18,670 So 235 00:10:19,710 --> 00:10:21,670 context still matter. 236 00:10:22,510 --> 00:10:24,670 Iteration still matters. 237 00:10:26,830 --> 00:10:28,510 The tools keep changing 238 00:10:29,70 --> 00:10:34,390 and that's fine. You just find what works, use it and move on when it doesn't. 239 00:10:35,230 --> 00:10:37,390 Do what works for you. 240 00:10:38,429 --> 00:10:39,470 Try something, 241 00:10:39,790 --> 00:10:40,990 see if it fits, 242 00:10:41,710 --> 00:10:43,510 adjust if it doesn't. 243 00:10:44,270 --> 00:10:46,270 There is no one right way. 244 00:10:46,910 --> 00:10:49,390 What works for me, I'm sharing here. 245 00:10:50,270 --> 00:10:51,630 It might work for you too. 246 00:10:54,190 --> 00:10:54,590 Okay, 247 00:10:55,550 --> 00:10:57,230 that's episode 4. 248 00:10:57,550 --> 00:10:58,510 Quick recap, 249 00:10:59,390 --> 00:11:00,670 use more context. 250 00:11:01,390 --> 00:11:03,550 You're gonna get better output. 251 00:11:04,510 --> 00:11:06,190 Three things to remember 252 00:11:06,750 --> 00:11:07,390 is who, 253 00:11:08,309 --> 00:11:09,870 what, and what's not. 254 00:11:10,670 --> 00:11:13,950 and iterate. Don't give up after your first version. 255 00:11:14,670 --> 00:11:15,550 And when 256 00:11:16,30 --> 00:11:18,590 a tool stops working for you, just switch. 257 00:11:19,190 --> 00:11:25,309 There are a lot of them right now, and you don't have to be stuck with one that don't work for you anymore. 258 00:11:27,70 --> 00:11:33,630 Grab my e-book if you want to go deeper, link is in the show notes, or just go to ymniza.com. 259 00:11:34,429 --> 00:11:36,110 If you have any questions, 260 00:11:36,470 --> 00:11:38,590 email me at 261 00:11:38,910 --> 00:11:39,710 [email protected] 262 00:11:41,630 --> 00:11:42,750 Next episode, 263 00:11:44,150 --> 00:11:50,110 the business task you think takes hours, but AI can do in 10 minutes. 264 00:11:50,590 --> 00:11:53,70 I'll show you exactly which one. 265 00:11:53,630 --> 00:11:56,670 Till then, stay smart, stay human, 266 00:11:57,510 --> 00:11:58,270 and remember, 267 00:11:58,590 --> 00:11:59,790 AI works for you. 268 00:12:00,750 --> 00:12:01,550 Bye for now.

Other Episodes

Episode 3

May 22, 2026 00:19:13
Episode Cover

The AI Tools That Actually Work (For YOU.)

Marina delivers on her Episode 2 promise — real tools, real use cases. The honest take from someone who's been testing AI tools since...

Listen

Episode 1

December 26, 2021 00:04:41
Episode Cover

Where Business Education is fun!

Welcome to the first episode of Easy Business with Kromaite. Today, I'm going to introduce you to the weekly podcast where business education is...

Listen

Episode 2

May 18, 2026 00:12:46
Episode Cover

They Were Scared of AI. I Wasn't. Here's What I Did About It.

In this episode, I share the unexpected story of how a group of women changed the direction of my business — and why feeling...

Listen